sui generis styling

Unique interpretations of contemporary art - providing the dimension, depth, and meaning to automotive and marine styling



Project: Maiseman Toisto

Vehicle for business and personal use for a small Helsinki company, Team Rametto

Tuula Lehtinen: "Maiseman Toisto", 1994

Photo etching, aquatint on copper

Project: Van Dael I 

Winner of a car design competition for a private client in Helsinki, Finland

Tuula Lehtinen: "Van Dael I", 2020

Oil on canvas

Concept: Rautakantele

Entry in a car-styling design competition based on the artwork for music artist A.W. Yrjänä and CMX . The original artwork was used as the album cover of the CMX record "Rautakantele".

Tuula Lehtinen: "Rautakantele", 1995

Etching and ink on copper

Concept: Pelasta Maailma

A car-styling competition entry based on the artwork for the CMX single record "Pelasta Maailma".

Tuula Lehtinen: "Pelasta Maailma", 1995

Etching and ink on copper



ART selection

Choosing artwork that reflects the preferences of the client and a visually and conceptually suited design for a vehicle or boat brand


Ensuring that the artwork's required usage rights and licenses have been cleared


Obtaining permissions for adapting the artwork's layout, colors, and scale 


concept DESIGN

Interpreting artwork in a way that preserves the idea and vision of the artist

Understanding the nuances of the vehicle or boat's design, shape, and style

Taking into considerations the client's preferences and the aspects of how the vehicle or boat is used


Overseeing the selection of all project partners; facilitating and coordinating the end-to-end process

Offering creative vision and quality control of all steps of production of digital and physical deliverables

Facilitating artwork acquisition for the client's private collection



Fun Stuff

art selection, design, vision, materials

Boring Stuff

management, logistics, contracts, legal



  • Instagram
  • Facebook

© 2021 by Rametto Atelier